How to Rank your Party Rental Business In Google Maps?

There are a few major benefits to ranking on top of Google Maps. Firstly, if people search for your category online, you can easily search and find on those listings. As businesses majorly rely on word of mouth, this helps gain traction and attention from potential customers. To rank on top of Google Maps, a total of four main areas need to be optimized.

  1. Perfect Google my Business Optimization

Make sure the category name perfectly matches your business. Instead of limiting yourself to one category, add multiple other relevant categories. Attaching high-quality photos and geotagging them is another powerful way of showing up more prominently in Google Maps listings.

  • Good Quality Citations

Your business is mentioned anywhere online, but with a consistent abbreviation and spelling, which will also help it rank on top. However, you need to make sure that the citations online are positive and not negative.

Moz.com allows users to conduct a citation audit, get a score, and build up to further improve their citations from those sources. New citation opportunities can also be discovered through whitespark.ca, a site that gives suggestions for business listings.

  • Excellent On-Page Content
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Have a link on your website footer that mentions your business category and the state you are located in. The link should then lead you to a page that mentions additional categories of the business and any other indicators and information associated with your business, such as an embedded Google Maps and exact hours of operation as shown on Google My Business. This helps boost your website page to the top.

  • SEO

Utilizing keywords and links from citations and blog posts give more traction and attention to your business, helping it appear more prominently once specific keywords have been searched up on Google.

Local SEO Tips for Yelp Business

Although it doesn’t appear as a search engine on the surface level (which is one of the reasons behind its success), Yelp has an algorithm that helps push specific business listings onto the top—interested in knowing how to boost the ranking of your business on Yelp? Given below are a few local SEO tips for your Yelp Business.

  1. Have multiple verified google business accounts nearby
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Yelp cares a lot about distance, and being within 5 to 10 miles of your nearest competitors will allow your business to show up higher in more places. Since distance is one of the ranking factors on yelp, it is showcased in the “Sort by” section. This will guarantee your business more clicks and views.

  • Write a proper business description with keywords

Since yelp is a review platform and runs completely on reviews, it is important to make sure that any consumers who might review your business use the designated keywords associated with your business.

A proper description ensures customers and users who write up reviews use the specific keywords mentioned in the description. The more reviews, the higher your ranking will be. Reviews by users who have already written multiple other reviews, add photos in reviews, and have friends will also be pushed onto the top.

  • Add more emphasis on quotes
  Directory Submission for Party Rental Businesses

Yelp records both the response time and response rate for any quotes received by a business. Although the emphasis is on clicks and traffic, it also shows the number of local users who requested a quote. This number matters a lot, as a higher number will account for a business that has high-quality service.

  • Add photos and videos

Images tend to catch users’ eyes, but the emphasis should be put on user-generated pictures. These images tend to give a more accurate depiction of the product/service being offered. It is also recommended to have multiple pictures since Yelp prioritizes businesses with a high amount of images.

About

At Two Little Sparrows, we help Party Rental Businesses grow with Professional Websites and Digital Marketing. We serve Party Rental Businesses like Tent Rentals, Carnival Booth Rentals, Yard signs for Birth and Birthdays Rental, Chair and Table Rentals, Inflatables/ Bounce House Rentals, Dry/Wet Slides, Dunk Tanks Rentals, Mechanical Bull Rental, Karaoke Machine rental, and Photobooth rentals. Know anyone who needs a Website? Email me at hello@twolittlesparrows.com or message me m.me/twolittlesparrowsUS