What should be your Business Email?

Creating a good business email is crucial for your professional image. Here’s a short list of tips for crafting a professional business email:

  • Use a Custom Domain: Instead of a generic email address, like Gmail or Yahoo, use an email address with your custom domain (e.g., yourname@yourbusiness.com). It reinforces your brand and looks more professional.
  • Keep It Simple: Use a professional, straightforward email address, typically based on your name or role within the company (e.g., john@yourbusiness.com or sales@yourbusiness.com).
  • Avoid Unnecessary Numbers or Symbols: While numbers or symbols might be necessary to secure a unique address, try to keep them to a minimum, as they can make your email address look less professional.
  • Use a Clear Signature: Include a professional email signature with your name, title, company, contact information, and any relevant social media profiles.
  • Secure Your Emails: Implement email security measures to protect sensitive information and maintain your reputation.
  • Consistent Branding: Ensure your email address aligns with your overall branding and business identity.
  • Set Up Multiple Addresses: If needed, create department-specific email addresses (e.g., support@yourbusiness.com, sales@yourbusiness.com) for better organization.
  • Use a Professional Email Client: Consider using a professional email client, like Microsoft Outlook or Gmail for Business, for enhanced features and security.
  • Enable Two-Factor Authentication (2FA): Improve email security by enabling 2FA to protect your account from unauthorized access.
  • Regularly Check and Respond: Promptly check your business email and respond to messages professionally and in a timely manner.

Remember that your business email address is often one of the first points of contact with potential clients or partners. A professional email address can help create a positive first impression and build trust in your business.

To get a professional email for your business, you have several options, including:

Email Hosting Services: These services provide dedicated email hosting for your business domain, giving you full control over your email accounts. Popular options include:

  • G Suite (now Google Workspace): Offers Gmail for Business along with other Google productivity tools.
  • Microsoft 365 (formerly Office 365): Provides Outlook for Business and access to Microsoft Office apps.
  • Bluehost: A web hosting provider that offers email hosting services along with website hosting.

Domain Registrars: Many domain registrars offer email hosting services along with domain registration. Examples include:

  • Namecheap: Offers private email hosting services at an affordable cost.
  • GoDaddy: Provides professional email services that can be linked to your domain.
  • IONOS by 1&1: Offers business email hosting with features like spam protection and webmail access.

Web Hosting Providers: If you have or plan to have a website, some web hosting providers include email hosting as part of their hosting packages. Examples include:

  • HostGator: Offers email hosting services alongside web hosting.
  • Bluehost: Includes email hosting with their web hosting plans.

When choosing a service, consider factors like cost, features, ease of use, integration with other business tools, and the level of technical support provided. Ensure that the service you choose allows you to set up email addresses using your own domain (e.g., yourname@yourbusiness.com) for a truly professional appearance.


At Two Little Sparrows, we help Yard Sign Businesses and Party Rental Businesses grow with Professional Websites and Digital Marketing. We serve Local Businesses with a storefront or home-based businesses. Know anyone who needs a Website? Email me at hello@twolittlesparrows.com or message me m.me/twolittlesparrowsUS